Stephanie Black

Plymouth University, United Kingdom

Show and Tell:

     Writing the Academic Argument within

     the Field of Visual Communication

Writing is an intrinsic part of the thinking process, but is unfairly foregrounded as the main mechanism for submitting academic research in the visual arts. It is, however, an opportunity for graphic design and illustration researchers to use their skills in visual communication to demonstrate and not simply describe their argument in the written thesis – to make the written document performative (Haseman 2006). I will show examples of performative arguments from graphic design and illustration to substantiate this point, and argue that embracing these principles contributes to a broader shift in what is expected of practice and its capacity to communicate an argument.